Venue Details

Established

Opened 2014

About

The LINQ is a promenade-style shopping, dining, and entertainment district located on the Las Vegas Strip that connects the High Roller observation wheel to a collection of restaurants, bars, and retail spaces. The venue features a modern, open-air design with a pedestrian-focused atmosphere that emphasizes casual dining and entertainment rather than traditional casino gaming. It's notable for housing the High Roller—the world's tallest observation wheel—along with popular restaurants like Tacos El Gordo and The Burger Brasserie, creating a vibrant social hub that blends shopping, dining, and attractions in a more walkable environment than typical casino properties.

Address

3535 S Las Vegas Blvd, Las Vegas, NV 89109

Phone

(702) 731-3311

Fact

High Roller Observation Wheel

The 550-foot High Roller was the world's tallest observation wheel when it debuted in 2014. Its sealed, air-conditioned glass cabins offer 360-degree views of Las Vegas and take 30 minutes to complete one full rotation.

About the Venue

Layout & Flow

The open-air promenade design keeps foot traffic moving, making it one of the Strip's most accessible entertainment zones.

Photo Opportunity

Photo-Op Value

The High Roller and surrounding promenade provide exceptional visual appeal and photo opportunities compared to typical casino floor areas.