Venue Details

Established

Opened 2014

About

The LINQ is a high-energy promenade and entertainment complex located on the Las Vegas Strip that features an open-air shopping, dining, and entertainment environment centered around the iconic High Roller observation wheel. The venue delivers a vibrant, pedestrian-friendly atmosphere with a mix of casual dining, bars, retail shops, and street-level entertainment that contrasts with the typical enclosed casino experience. Its distinctive feature is the integration of the 550-foot High Roller wheel as a central architectural anchor, creating an Instagram-friendly, modern aesthetic that appeals to both tourists and locals seeking daytime and evening entertainment.

Address

3535 S Las Vegas Blvd, Las Vegas, NV 89109

Phone

(702) 731-3311

Fact

High Roller Observation Wheel

The 550-foot High Roller was the world's tallest observation wheel when it debuted in 2014. Its sealed, air-conditioned glass cabins offer 360-degree views of Las Vegas and take 30 minutes to complete one full rotation.

About the Venue

Layout & Flow

The open-air promenade design keeps foot traffic moving, making it one of the Strip's most accessible entertainment zones.

Photo Opportunity

Photo-Op Value

The High Roller and surrounding promenade provide exceptional visual appeal and photo opportunities compared to typical casino floor areas.